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Madison Vorva, Lending a Helping Hand in Nature's Struggle

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Tags: Nature's Struggle, extinction, Endangered Species, orangutan, conservation, nature museum, palm oil

Created: 9/11/2014      Updated: 8/9/2016

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Today’s post was contributed by Madison Vorva of Project ORANGS. Madison and her friend Rhiannon Tomitshen founded Project ORANGS in 2007 to raise awareness about the plight of the orangutan and the deforestation tactics used to source palm oil. The pair have been spotlighted in our “Nature’s Struggle: Survival & Extinction” exhibit for their work.

My first trip to the Peggy Notebaert Nature Museum was in 2010 for Rishi Tea’s launch party with Dr. Jane Goodall. I was so excited to return to see the “Nature’s Struggle: Survival and Extinction” exhibit. The environmental problems our planet faces today are massive, with no “black and white” quick fix, but this exhibit does an excellent job of breaking down these complexities to kids. It is so important to empower young people to recognize that while nature is gravely threatened, we can each do something about it beginning with our everyday choices and unique passions.

Madison Vorva in Nature's Struggle

Today, I’m a 19-year-old sophomore at Pomona College, but I became an environmental activist when I was 11 years old. In 2007, I decided to earn my Girl Scout Bronze Award by raising awareness about the plight of the orangutan. I learned that their rainforest habitat in Indonesia and Malaysia is being rapidly deforested for palm oil plantations. In Indonesia, deforestation is responsible for 80% of the country’s carbon dioxide emissions, making it the third largest emitter of greenhouse gases in the world behind the United States and China. Today, palm oil is the most widely used vegetable oil in the world, and this ingredient is in about 50% of the products in American grocery stores.

After learning that palm oil was in Girl Scout cookies, my friend and I launched Project ORANGS to get Girl Scouts USA to use a deforestation-free source of palm oil. Partnering with Climate Advisers, the Rainforest Action Network and the Union of Concerned Scientists, I’ve organized the support of over 140,000 consumers and my hero, Dr. Jane Goodall, through online petitions and letter writing campaigns. Through interviews in The Wall Street Journal, TIME Magazine, NPR, CBS’s Early Show, and ABC World News, millions of consumers have been educated about the impacts of their daily purchases. Working with the Philadelphia Zoo, we designed a “Guardian of the Rainforest” badge which hundreds of Scouts have earned (and you can too!). In 2011, Girl Scouts USA announced a palm oil policy, the first policy change driven by the efforts of girls in the organization’s 100+ year history. In 2014, Kellogg’s, a Girl Scout Cookie baker, announced a deforestation-free palm oil policy for its entire product line.

Palm oil free cookies interactive in Nature'S Struggle exhibit

For any museum visitor inspired by “Nature’s Struggle”, check out Jane Goodall’s Roots & Shoots program which supports young people making a difference for people, animals and the environment. No matter your age, never underestimate your ability to make our world more peaceful and just. As Dr. Jane says, “If you really want something, and really work hard, and take advantage of opportunities, and never give up, you will find a way.”

Madison Vorva in Nature's Struggle exhibit

Madison Vorva 

Founder, Project ORANGS

No Comments

  • Eric Schneider said (on 9/13/2014 )

    Hi5 to the museum! If you would like to make Madi and Rhiannon's example present in the lives of our young generation at school - to apply their and 70 other powerful solutions to grand causes, visit our website and explore our media and services, designed in partnership with these young hero/ines.

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